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LACKEES.Chewable lactase

Help shape Lackees.

Two minutes, twelve quick questions. Your answers directly decide flavours, formats, and pricing.

1. How does dairy usually treat you?

2. How often do you eat or drink dairy anyway?

3. Which dairy moments are hardest to skip?

Pick all that apply.

4. Do you currently use lactase products (like Lactaid or store-brand pills)?

5. What’s the most annoying part of the products you’ve tried?

Skip if you’ve never used them. Pick all that apply.

6. Where would you most want to have lactase with you?

Pick all that apply.

The concept

Lackees are premium chewable lactase in a pocket tin, made to be taken right before pizza, lattes, ice cream, or a cheese board, and easy to share at the table. “Can you pass me a Lackee?”

7. How appealing is this to you?

8. What’s the ONE thing that would make you actually buy this?

9. A pocket tin holds 30 chews (about 30 dairy moments). What feels like a fair price?

10. Which format would you actually buy?

Pick all that apply.

11. Which line fits this product better?

12. Anything you’d tell the founder before we launch?

Optional.

Answers are stored anonymously and used only for product development. Privacy